Community Campaign Manager

The Jewish Federation of Greater Washington | North Bethesda, MD, United States

Posted Date 9/05/2022
Description

Candidates should be located in or willing to relocate to the Greater Washington (DC, MD, and Northern VA) region. This position is eligible for a hybrid work arrangement, with 2-3 days a week required in our headquarters.  The health and safety of our professional team and community remains a top priority, and all Federation employees are required to provide proof of full vaccination against COVID-19.    

 

The Jewish Federation of Greater Washington?envisions an open, connected, and vibrant Jewish community that cares for each other, fosters Jewish learning and journeys, embraces Jewish peoplehood and Israel, and acts as a force for good in the world. As a mission-driven non-profit organization, we work to inspire, build, and sustain vibrant Jewish life in a changing world by mobilizing our community in common purpose, intentional innovation, and effective action. Learn more at?shalomdc.org.

 

Position Overview: 

Federation’s Community Campaign Manager is a key member of the Financial Resource Development (FRD) team, working to increase Federation’s donor base and support an annual campaign of more than $52M annually through multi-channel direct marketing efforts and community-wide initiatives.    He/she/they will be a thoughtful and creative leader who thrives in finding the balance between the “art and science” of fundraising.  Working in collaboration with a cross-departmental team, the Community Campaign Manager will craft solicitation and stewardship communications for various donor audiences, implement data-driven strategies, and develop innovative annual campaign initiatives to acquire and convert new donors to Federation.  
 
Primary Responsibilities: 

 
Multi-Channel Direct Marketing: 

  • Serve as the key strategist and project manager for all direct marketing efforts pertaining to acquisition and retention of Community Donors, including, direct mail, telemarketing, text campaigns and e-solicitations 

 

  • Lead writer for all community campaign communications, including but not limited to: direct mail copy, e-solicitations, telemarketing scripts, donor stewardship + acquisition campaigns, acknowledgements and other pieces as needed  

 

  • Develop, execute and maintain the direct marketing production calendar to include timing of direct mail, e-solicitations, text, telemarketing and other broad fundraising campaigns 

 

  • Work in collaboration with the Marketing + Communications team, provide the vision for all direct marketing packages and campaigns, such as graphics, inserts, letter and envelope formats, sizes, designs, etc in support of the campaign messaging 

 

  • Liaison with each direct marketing vendor (mail house, telemarketing firm, texting platform), managing the personal relationships and over-seeing their respective business processes, ie: project proposals, contracts, invoicing, proofing work, requesting reports/analysis as relevant. 

 

  • Serve on Federation’s inter-departmental “CRM Super-Users” team, to be part of a forward-thinking solution-oriented group that creates and implements data best practices to be applied across the organization. 

 

  • Work to establish and track fundraising metrics regularly and provides quarterly analytic reports. 

 

  • Partner closely with Development Assistant, Direct Marketing for all administrative support of the Direct Marketing program, including list/data pulls, segmentation, package proofing, invoicing, and budget tracking 

 

Annual Campaign Initiatives: 

  • Envision, design and implement Annual Campaign efforts for donors across all FRD divisions, including but not limited to: Donor Appreciation, Giving Week, “Match Month,” and Giving Tuesday. 
     
  • Develop fundraising initiatives, communications and/or programming in-line with Federation’s community-wide initiatives such as “Israel @ 75” or “PJ Library’s 10th Anniversary.” 
     
  • Support and lead community-wide campaigns including Federation’s annual Staff Campaign, Board of Directors campaign, Partner Agency campaign and pilot community campaign initiatives with local synagogues and grant recipient organizations. 
     
  • Lead a cohort of volunteers lay leaders who personally solicit gifts from community members, providing them with training, resources, and managing “phone-a-thon” at key times of year.  
     
  • Keep abreast of pertinent community issues, campaign innovations and trends and acts nimbly to pivot strategies or create new campaign opportunities as they arise.  

 
Donor Acquisition, Acknowledgement, and Stewardship: 

  • Create and implement stewardship strategy for donors and prospects who engage with Federation through community-wide events.   
     
  • Draft communications for key segments of donors including the “Roots Society,” Federation’s longest-giving donors and Federation’s volunteer Ambassador corp.  
     
  • Build and grow Federation’s Sustainer Society for monthly givers.   
     
  • Partner with the Senior Director, Campaign Strategy and Management on processes for acknowledgments, billing reminders, personal pledge fulfillment outreach, data hygiene, data appends, list rental, and more. 

 

Qualifications and Experience: 

  • 3 - 5 years of successful annual campaign fundraising experience, preferably with communications and/or direct marketing background 
  • Proven ability with persuasive copy writing for fundraising purposes 
  • Leader and team player with the ability to build, nurture and develop positive relationships within the organization and in the community 
  • Bachelor’s degree in relevant field preferred 
  • Knowledge of development, fundraising and direct mail operations 
  • Analytically minded with capacity to interpret data  
  • First-hand knowledge of the Jewish community, its customs and practices 
  • Working knowledge of computers and software as required, including proficiency in MS Office Suite 

  

Interested?  

In building our professional team, Federation strives to model our vision of an inclusive community and vibrant future. As an equal opportunity employer, we invite and encourage applications from all candidates of all backgrounds and identities. We know that no applicant's experience will align 100% with the listed qualifications. Don't let that hold you back! We encourage you to apply and look forward to meeting you. 

 

A People-Friendly Workplace? 

The Jewish Federation of Greater Washington is an equal opportunity employer offering a people- friendly environment, including:? 

  • Excellent health care and retirement benefits? 
  • Generous time off? 
  • Flexible work options? 
  • Opportunities and an annual stipend for continued professional development? 
  • Access to the JPRO Network, which connects, educates, inspires, and empowers professionals working in the Jewish nonprofit sector
Salary70000.00 - 80000.00 Annual
Duration
Full Time
Categories
Annual Campaign | Community Outreach | Fundraising/Grants/Giving | Philanthropy
Organization Type
Federation
Benefits
Retirement Plans | Dental | FSA | Leave Early for Shabbat | Life Insurance | Medical Insurance | Paid Holidays | Paid Vacation | Parental Leave | Sick Days | Vision
Job Location
US

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