Marketing Director

Jewish Federation of Broward County | Davie, FL, United States

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Posted Date 12/20/2022
Description

POSITION TITLE: Marketing Director

FLSA: Exempt

DEPARTMENT: Marketing and Communications

REPORTS TO: Senior Vice President, Annual Campaign Director

            

     

What You’ll be Responsible For:

 

Responsible for effectively marketing the Jewish Federation of Broward County and its collaborative fundraising, leadership development, educational, outreach, and community programs. The Marketing Director supervises communications, materials, promotions and positioning for all Federation events and publications to the Jewish and general communities in order to facilitate awareness of and build support for the Jewish Federation’s mission and goals.

 

The Marketing Director reports to the Senior VP, Annual Campaign Director and has direct interaction with the Chief Philanthropy Officer and President & CEO around organizational messaging. Supervises Marketing Department staff members.

 

 

What you’ll be doing (principal duties/responsibilities/tasks of the role, typical day):

 

·         Provide leadership, direction, planning and implementation of the strategic vision and brand for all aspects of marketing and communications for the Jewish Federation as a whole and its departments, programs and events.

·         Ensure the Federation’s strategic focus is appropriately communicated in all outgoing materials, including partner agency, donor, corporate partnership, fundraising and general communications.

·         Serve as liaison to Federation’s outside public relations firm to coordinate Federation external messaging through media releases and public service announcements, responses to the media on issues relevant to the organization and the Jewish community, and proposing media coverage of Federation activities.

·         Develop high quality materials for fundraising and other major events, programs and initiatives and the Federation overall in coordination with. With department staff, determine strategy, content and design for all collateral materials. 

·         Coordinate and supervise regular communications with community and donors.

·         Ensure effectiveness of the Federation’s messaging and impact in the community. Manage social media outreach.

·         Works with Chief Advancement Officer to craft and coordinate direct mail fundraising solicitations and related marketing and outreach components.

·         Work with Federation staff and volunteers to develop and implement outreach initiatives for new audiences and to expand engagement of current and potential segments and audiences through events, promotions and other communications/marketing efforts. 

·         Either directly manage or oversee via marketing staff the production of all events, including working with committee, professional staff and lay leadership to develop scripts, event materials and creative aspects of designing meaningful events.

·         Produce the Federation’s Annual Report.

·         Oversee an editorial, messaging and production calendar for the Federation.

·         Provide excellent customer service to Federation departments and programs by advising, creating and executing communications and events that help all internal clients achieve their goals.

·         Develop policies and procedures for marketing and communications that promote the interests of the Jewish Federation, support internal client departments and create efficient workflow.

·         Other duties as assigned.

 

What you need to succeed:

 

  • Superior interpersonal and communication skills
  • Emotional intelligence and a strong social radar.
  • Good judgement and decision-making skills
  • Motivated by innovating, moving quickly, and executing well
  • Eager to give and receive constructive feedback within a highly collaborative team
  • Passionate about providing top-notch “customer” service to all external and internal stakeholders
  • Thrive on identifying ways of improving existing systems and structures
  • Excellent initiative: sees beyond the immediate to intuit what might need doing; readily proposes solutions
  • Able to identify problems when they arise and quickly work to create solutions and implement them
  • At ease with and enjoys working with professionals and volunteers from all generations and backgrounds
  • Be flexible and reachable across all communication platforms during non-traditional work hours
  • Flexibility to work from JFBC HQ, home office and various event or meeting locations

 

 

Required Experience:

 

  • Preferred Education: Bachelor’s degree required
  • Minimum of 5-7 years of experience in marketing and communications, including significant nonprofit professional experience
  • Knowledge of the Jewish customs and traditions preferred
  • PC literacy with strong competency in all Microsoft Office Suite programs (Word, Excel, and PowerPoint), social media tools, and the ability to quickly master new software
  • Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment
  • Ability to work with all kinds of people with a friends and professional approach
  • Growth oriented, positive, and encouraging leader who can keep employees and management accountable to company policies, procedures, and guidelines.
  • Committed to community and has a passion for the mission.

 

 

Benefits:

 

The benefits of this position include a full suite of medical benefits, up to 3% retirement contribution; competitive paid time off and parental leave; work culture that pairs high expectations and accountability with significant flexibility.

 

This job description is intended to convey information essential to understand the scope of the position. It is not intended to be an exhaustive list of skills, efforts, duties, or responsibilities associated with the position.

 

Salary85000.00 - 95000.00 Annual
Duration
Full Time
Categories
Director | Events Management | Marketing/Communications | Social Media
Organization Type
Federation
Benefits
Retirement Plans | Dental | FSA | Leave Early for Shabbat | Life Insurance | Medical Insurance | Paid Holidays | Parental Leave | Vision
Job Location
US

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